Empowering Client Growth with ClickTech Support
PARTNER
INDUSTRY
Search & Social Agency
COMPANY SIZE
30
HEADQUARTERS
Chicago, USA
About
Perfect Search Media is a US-based digital marketing agency specializing in paid media, SEO, content creation, and overall digital marketing strategy and measurement. Led by Emily Lutz, Director of Strategy, the agency employs a team of 15–20 professionals dedicated to delivering impactful results. Perfect Search Media serves clients across diverse industries, including ecommerce, higher education, B2B lead generation, and healthcare. Their client base ranges from small local businesses with monthly ad spends of $1,000 to large enterprises investing over $1 million per month. Emily explains, “We work with a dynamic mix of clients, which keeps our projects diverse and exciting.”
Overcoming Challenges
Managing campaigns across seven or eight ad platforms, Perfect Search Media constantly adapts to new trends, ad products, and platform updates. While platforms like Google and Meta have historically offered robust support, Microsoft presented a gap in resources and representation.
“Microsoft has always been a challenge to get consistent rep support,” Emily notes. “We occasionally had an agency rep for a month or two, but it never lasted.”
The partnership with ClickTech addressed this need.
“We needed more support, particularly on Microsoft, and that’s where ClickTech has provided the most value,” says Emily. “The performance support, resources, and knowledge-sharing around Microsoft products, betas, and strategies have been invaluable for us.”
The support we’ve received from ClickTech Partner Program has been fantastic, especially with learning more about Microsoft.
Why ClickTech Partner Program?
Perfect Search Media initially explored ClickTech’s Adzooma platform because of its functionality and free access, an attractive feature for a smaller agency mindful of budgets. Over time, the partnership revealed more significant benefits.
“The support we’ve received from ClickTech Partner Program has been fantastic, especially with learning more about Microsoft and encouraging our clients to try the platform,” Emily shares.
The spend promotions have been game-changers for Perfect Search Media, helping convince clients to expand into Microsoft Advertising.
“The coupons have been really helpful in getting our clients to give Microsoft a try. It’s proven to be a very valuable platform for many of them,” Emily explains.
Results and Impact
With ClickTech’s resources and support, Perfect Search Media has seen increased adoption of Microsoft Advertising among its clients.
“We’ve definitely seen growth – not just in spend, but also in trying new betas, products, and ad types on Microsoft,” Emily says. “Our clients want to know we’re ahead of the curve, and having the data and resources from ClickTech has been a huge benefit.”
Through its partnership with ClickTech, Perfect Search Media has enhanced its capabilities, encouraged clients to embrace Microsoft Advertising, and solidified its reputation as a dynamic and adaptable agency.
